Inflation Bites Back

Rising inflation threatens to deflate media hopes.

Marketers Scale Back On Product Placement

Euphoria that greeted brand involvement in TV shows makes way for a more measured view.

Promise of an economic thaw brings hope new sales techniques will start to bear fruit.

The idea has always looked better on paper.

There’s more to mobile TV than TV on the go.

The man who made Media Prima a challenger brand wants it to stay that way.

Martin Sorrell is redefining what WPP does, and how its agencies work together

Plus

Bloomberg in Indonesia… Gawker in India.. Japan in bloom… and much more